The Kernow Sausage Company
Identity, packaging and bespoke illustrations.
Unfortunately this sausage producer is no longer trading. But when it was it was such a lovely project to work on during my time at Bluestone360.
The main feature of the identity came from Gavin Roberts who was the face, the passion and the driving force of the business. With this in mind it made sense to have Gavin (and his signature beard and flat cap) front and centre throughout.
The resulting look is a standout identity and packaging combined with stereotypical Cornish themes through bespoke illustration.
This also created a unique personality and a strong presence on shelf, where at the time other products in this sector looked very samey.