Plymouth Citybus / Go South West
2024 summer campaign getting kids on buses to explore the delights of Plymouth.
As part of Brand Biscuit Studio we recently collaborated with Plymouth Citybus on their latest family summer campaign called "Go Explorers".
Central to the campaign are a band of cute illustrated animal characters with each character representing a unique aspect of Plymouth's diverse environments which is covered by the Citybus network.
As well as the characters we developed the campaign identity and applied the creative to a plethora of adverts, posters, web and social assets and various other materials including a fully illustrated map.
I'm super excited and honoured to see this go live and it has been an AMAZING project to work on this last month to say the least! Always great to do Plymouth centric work for the city I live in and love.
“Collaborating with Brand Biscuit has been an extraordinarily rewarding experience. This team of exceptionally talented creatives brought to life one of the most remarkable campaigns I’ve worked on. Their passion and expertise elevated our vision beyond expectations. I am incredibly proud of what we achieved together and grateful for the chance to work with such a phenomenal team.”
— Felicity Stallard | Senior Marketing Manager for Go South West
Value driven cards to show thanks and appreciation.
In 2023 I was commissioned to illustrate a series of value driven cards for Plymouth Citybus and Go South West.
The aim of these cards was to show appreciation and thanks to the staff of the bus operator when employees went above and beyond and in line with key values that the business holds.
A fun and conceptual series which simply spreads a little joy and helps show how employees are valued.
